LISTSERV at Work
Issue 4, 2018
No HTML Coding Know-How? No Problem, with LISTSERV 17.0
By Jani Kumpula
Senior Webmaster/User Interface Designer, L-Soft
One of the main new features of LISTSERV 17.0 is a newsletter template creator that allows list owners to create fully responsive HTML newsletters without HTML coding experience. The system comes with 46 ready-to-use HTML newsletter templates, offering a variety of layout styles, color schemes and content blocks that can be used as-is or modified as needed.

No HTML Coding Know-How? No Problem, with LISTSERV 17.0

Words of Wisdom: Get Insights from LISTSERV List Owners
By Susan Brown Faghani
Manager, Marketing and Sales Communication, L-Soft
Did you know that there are more than 57,000 public LISTSERV lists and hundreds of thousands of private ones, powering education, government, business and non-profits? Behind every successful email list there's a dedicated list owner. Hear inspiration and advice directly from list owners. And let us know your tips for great email list results.

Words of Wisdom: Get Insights from LISTSERV List Owners

Beyond the Acronyms: Need-to-Knows about Email Authentication and Data Protection
By Nathan Brindle & Susan Brown Faghani
Senior Product Engineer & Manager, Marketing and Sales Communication, L-Soft
Acronyms run rampant in the world of IT, and email is no exception. Here are some key toplines to keep in mind as we swim in the alphabet soup of DKIM, DMARC and GDPR, plus reminders of tools to help you see your way clear. The best way to be sure your LISTSERV site is addressing compliance needs and running optimally is to upgrade to the latest version, LISTSERV 16.5.

Beyond the Acronyms: Need-to-Knows about Email Authentication and Data Protection

LISTSERV Tech Tip
Q:
What should every LISTSERV site administrator know about License Activation Keys or LAKs?
By Alexander Hyder & Justin Rench
Software Support Engineers, L-Soft

Whether you're having trouble applying a new LAK, seeing license errors in your logs or planning to upgrade to the latest version, it's important to know how to ensure that your LISTSERV LAKs are current and functioning properly. This tech tip covers the most frequently asked questions about LAKs and is intended as a useful tool for all LISTSERV administrators.

Email How-To Tip
Q:
How can I add LISTSERV Maestro's subscriber warehouse features to a LISTSERV email list?
By Robert Graf-Waczenski
Senior Applications Programmer, L-Soft

LISTSERV list owners often want to use additional mail-merge fields beyond EMAIL and NAME for targeting messages to a segment of their subscribers. This can be accomplished by setting up the email list as a DBMS list, maintaining a custom database and web signup form. This tip describes how to make the work much easier with LISTSERV Maestro's subscriber warehouse.


Get (and Share) Weekly Email Inspiration
Looking for some pointers on LISTSERV mailing lists? Check out the brand new weekly #LearnLISTSERV how-to tip series, on Twitter, Facebook and LinkedIn. Spread the word to friends and colleagues who want to boost their email list skills, avoid common mistakes or learn something new.

If there is something you want to learn about LISTSERV, let us know.

Get (and Share) Weekly Email Inspiration

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