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Manage Your Email Campaigns with New Mobile App
The LISTSERV Maestro Email Marketing and Analytics Platform Also Adds LDAP, Windows AD Support
By L-Soft Staff
There's an app for it. Email marketers and communicators can now authorize mailings, track campaign statistics and get real-time reports anytime, anywhere. L-Soft launched the mobile app as part of the latest version of its email marketing and analytics platform, LISTSERV Maestro 8.1. This month's release also adds support for LDAP and Windows Active Directory, enabling organizations with large LDAP repositories of data, such as academic institutions with students and alumni, to benefit from LDAP database connections and query opportunities.
Personalization is identified as a top priority among senders, and comprehensive metrics and robust subscriber data are increasingly critical to getting the best results. Get LISTSERV Maestro and benefit from these five email power tools and much more:
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Personalization
Truly engage your subscribers with personalized messages – just click to insert customized content and merge fields. |
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Mobile App
Authorize mailings, track campaign metrics and get real-time reports anytime, anywhere for complete control of your mailings. |
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Target Groups
Easily create database-driven target groups and segment your lists with point-and-click or pull-down menu choices. |
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Social Media Integration
Broaden the reach of your messages with automatic social media publishing and icons for subscribers to share directly with their networks. |
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Tracking and Reporting
Get all the data you need from opens, clicks, forwards and actions taken after reaching the target website. Benefit from custom job comparison reports, heat map-style click rate visuals, subscriber demographics and more. |
In addition to being offered as a standalone solution, Maestro is also available as an add-on to current LISTSERV customers. It is available as licensed software or a hosted cloud service.
Read more about the new features in LISTSERV Maestro 8.1:
http://www.lsoft.com/products/maestro_81.asp
Find the LISTSERV Maestro Companion App:
https://play.google.com/store/apps/details?id=com.lsoft.lui.app.lmc&hl=en
https://itunes.apple.com/us/app/listserv-maestro-companion/id1237148363?mt=8
Additional Resources
Learn more about LISTSERV Maestro:
http://www.lsoft.com/products/maestro.asp
See LISTSERV Maestro Feature Checklist:
http://www.lsoft.com/products/maestro_checklist.asp
View LISTSERV Maestro Demo:
http://www.lsoft.com/products/maestro_flash_demo.asp
Read LISTSERV Maestro 8.1 Press Release:
http://www.lsoft.com/news/2017/maestro81-us.asp
Subscribe to LISTSERV at Work.
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